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Reading time: 2 – 4 minutes There are a bunch of lists out there of the best books on writing copy. I’ve read a whole bunch of books on copywriting, many several times. My opinion is that different books may help you at different stages of skill development. For example – “Breakthrough Advertising” will probably be over [...] Reading time: 1 – 2 minutes I’ll preface this by saying that I’m not promoting this product, because I bought it and I did not find it useful to me. That doesn’t mean you won’t like it or shouldn’t buy it. What you get out of any program of this nature has a lot to do [...]
Reading time: 1 – 2 minutes re: the myth of internet marketing Bear with me, there’s a little back-story here, and you can skip it if you like – but I recommend you don’t because there is some valuable insight buried in it. Ok… I am unabashed about calling myself an internet marketer and entrepreneur. I [...] Reading time: 5 – 8 minutes Despite having only recently hung-out my own shingle as a writer-for-hire, I’ve been writing copy for my own business ventures, and learning a thing or two, since at least 1999. Even though my businesses until 2005 or were mostly local concerns (aside from selling old tools on Ebay), [...] |   |
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Loren Woirhaye
Jan Smith
JanPaul
Matthew C. Kriner