Reading time: 3 – 5 minutes
I am an advocate of being aggressive in your marketing – relentless.
I am also a champion of being sincere, selling with your values, following your heart.
For most people the words “selling” and “sincerity” are not ones they associate readily.
This is the fault of society, TV, your family and friends who have talked to you from both sides of the mouth your whole life.
If you listen to what a lot of people say about sales and salespeople and marketer you might think we are nothing but liars and thieves.
…and it is true that we’ve all been burned by salespeople who were not straight-up with us – and that can contribute greatly to the notion that salespeople are unethical shysters.
However – carrying such attitudes with you will do more to prevent your happiness, acquisition of wealth, and success in your own business than any other factor.
Yes, the mind can be a terrible things – especially when it is running on a program that is telling us everyday that we are doing something bad. Like trying to sell stuff to make money.
Wait!
That doesn’t sound so bad, does it?
After all, we all need to make money to 
