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I am these days very interested in shopping carts. No, not the metal kind (even though they are kinda cool). I’m talking about online “shopping cart” and ecommerce systems.
Which shopping cart system is the best?
Well, it depends on how much expertise you have in web development and what your business model is.
If you know a lot about web development or have the money to pay somebody who does, you can have many shopping cart solutions adapted to your business.
Most folks I reckon will want to skip the time or expense of customizing an existing shopping cart and integrating it with their existing web businesses.
Narrowing The Field
The way I look at it there are two basic forms of shopping cart:
The ones used to sell shippable products
The ones used to sell download products like ebooks and software
The post author, Loren Woirhaye writes sales copy and creates marketing systems for business clients who want to slash customer acquisition costs and position their businesses For 20%-30% sales growth in the next 12-18 months. He writes regularly about marketing and life at his Entrepreneur Blog.
